This video covers Arlo’s marketing tools which will help you acquire more customers and grow revenue from existing clients.
Arlo’s campaign management feature lets you run targeted campaigns. Let’s create one. Add newsletter subscribers or build a list of contacts to target. In this case, people who have completed a basic course but not the advanced one. Arlo automatically integrates with Campaign Monitor so you can create beautiful looking emails. Include a limited time discount to create urgency. Or alternatively issue a voucher with a fixed value that can be redeemed against multiple purchases.
At every opportunity, Arlo looks for openings for you to sell more training. If you sell more, your business grows, and you succeed and that’s what Arlo is all about.
Next, we will explore how you can broaden your market and sell training to people all over the world by delivering Elearning.