Marketing

Sell more training with Arlo

At every opportunity, Arlo looks for openings for you to acquire more customers and grow revenue from existing clients. If you sell more, your business grows, and you succeed and that’s what Arlo is all about.

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Campaign management

Run targeted campaigns to promote a specific course or another service. Build prospect lists based on contact information and previous event attendance. Then create and send your email and track the results.

User interface for adding prospects with filters for contact registrations completed, first name equals, and ID equals, plus Cancel and Add prospects buttons.

Curved yellow line looping with white and black stars around the loop on a black background.

Bar chart showing leads received by month from December to June, with an increasing trend and a year-on-year growth of 40%.

Lead management

Grow leads for public and private courses. Arlo’s training management software lead management feature allows people to register their interest in an event or course. When there are enough people interested, schedule the event and ask people to register. You can also capture interest for private courses.

Yellow swirling line with two white star shapes on a transparent background.

Feedback surveys

Know what your customers are thinking. Automatically send feedback surveys after an event or course to gauge its success. Compare the relative performance of each course, the presenters, and the facilities used.

Illustration showing integration between Arlo and SurveyMonkey with connecting cable, icons of a checklist and credit card, and colorful stars on black background.

Measure the return from your Google Ads spend

Analyze conversions rates and purchase activity from your Google, Bing, and Facebook advertising. At checkout, transaction details can be pushed into these platforms so you can track goal value and return on investment.