Marketing tools Sell more training
At every opportunity, Arlo looks for openings for you to acquire more customers and grow revenue from existing clients. If you sell more, your business grows, and you succeed and that’s what Arlo is all about.
Campaign management Run targeted campaigns to generate new business
Run targeted campaigns to promote a specific course or another service. Build prospect lists based on contact information and previous event attendance. Then create and send your email and track the results.
Lead management Grow leads for public and private courses
Arlo’s lead management feature allows people to register their interest in an event or course. When there are enough people interested, schedule the event and ask people to register. You can also capture interest for private courses.
Ad platform integrations Measure the return from your Google Ads spend
Analyze conversions rates and purchase activity from your Google, Bing, and Facebook advertising. At checkout, transaction details can be pushed into these platforms so you can track goal value and return on investment.
Feedback surveys Know what your customers are thinking
Automatically send feedback surveys after an event or course to gauge its success. Compare the relative performance of each course, the presenters, and the facilities used.
Other integrations Connect & conquer
Connect Arlo with your favourite marketing tools, or discover new ways to step things up. Accelerate past your competitors with smart, data-driven marketing.
Connect your Arlo registration and leads forms to your Marketing Automation tool and track visitor activity across your training and event pages. Take advantage of Arlo’s robust API and implement innovative marketing automation workflows.
Build up your newsletter subscriber lists by allowing registrants to subscribe to newsletter topics during your website course and event registration process. Full support for GDPR.
Gain valuable insight into your website visitors behaviour using Google Analytics. Discover audience trends, examine your source traffic and understand users’ behaviour and conversions. Arlo allows you to add your Google Analytics Universal Tracking code to your training and event pages.
Search engine optimization
Arlo’s website integration technology is optimized for SEO. Feature upcoming training and event dates as rich snippets including the event dates, title
See how Arlo could transform your marketing
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