At every opportunity, Arlo looks for openings for you to acquire more customers and grow revenue from existing clients. If you sell more, your business grows, and you succeed and that’s what Arlo is all about.
Run targeted campaigns to promote a specific course or another service. Build prospect lists based on contact information and previous event attendance. Then create and send your email and track the results.
Arlo’s lead management feature allows people to register their interest in an event or course. When there are enough people interested, schedule the event and ask people to register. You can also capture interest for private courses.
Ad platform integrations Measure the return from your Google Ads spend
Analyze conversions rates and purchase activity from your Google, Bing, and Facebook advertising. At checkout, transaction details can be pushed into these platforms so you can track goal value and return on investment.
Social media integrations Harness the power of social media
Drive traffic to your website, increase brand awareness and get your training and events trending online. Arlo allows you to take advantage of social media to promote your training and events. Customers can share and like your training and events from your website across their favourite social networks.
Automatically send feedback surveys after an event or course to gauge its success. Compare the relative performance of each course, the presenters, and the facilities used.
Connect your Arlo registration and leads forms to your Marketing Automation tool and track visitor activity across your training and event pages. Take advantage of Arlo’s robust API and implement innovative marketing automation workflows.
Build up your newsletter subscriber lists by allowing registrants to subscribe to newsletter topics during your website course and event registration process. Full support for GDPR.
Gain valuable insight into your website visitors behaviour using Google Analytics. Discover audience trends, examine your source traffic and understand users’ behaviour and conversions. Arlo allows you to add your Google Analytics Universal Tracking code to your training and event pages.
Search engine optimization
Arlo website integration technology is optimized for SEO. Feature upcoming training and event dates as rich snippets including the event dates, title
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